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FLORINA IVASCU fashion designer

FLORINA IVASCU  fashion designer


Florina Ivascu, Arts of Fashion 2010 contest winner in San Francisco, with the collection "Flower Cancer" inspired by "the aestetic of ugliness" from the literary creations of French poet Baudelaire Ch "Les fleur du mal" where Florina interprets ugly things through the artisanal beauty, overlapping textures and structures.. Couture barriers are removed through unconventional, building modern embroidery cough, conceptualized in collaboration with Maison Lesage Paris. She attended the University of Art and Design in Cluj, Romania and a Master in Fashion at Academia di Brera in Milan, during hers studies she won various awards and had different collaborations . She creates the Archi-Couture collection, in Paris at the Musee du Louvre, Les Arts Decoratifs... She finds a balance between elite and conceptual creations, bringing new ideas for her varied activities. She focuses on the development of sophisticated and detaild work balanced by lines and space. Her creation seeks to become a sculpture, a museum piece always trying to get attention.

Concept of collection Following collaboration with Maison Lesage Paris, I developed the collection, creating new volumes of embroidery, a conglomerate form of beads and crystals, hand worked out of plastic with a sinuous geometry. Unexpected contrasts with the unconventional precious materials of plastic yarn fused into a new form of couture, futuristic. Soft colors, pastiche and translucent reflections and the embroidery is "point of explosion" in creating volumes and folds. An elitist image with lines and sharp angles, highlighted by a fragile femininity. The "Capsule collection" brings futuristic cough in embroidery, by transgressing the laws of classical forms and surpassing couture, resulting An Antidote to Uniformity.

Floriana Ivascu | fiv fashion designer

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CONCORSO VOGUE TALENTS X MUUSE , Collection A/W 2013/14 http://www.muuse.com/#!vogue2013/458-ivascu-florina


Credits: Designer / FLORINA IVASCU Photographer / MIHAELA NOROC Artistic Director / ALIN GALATESCU Models / MALINA CRISTISOR DARIANA RALUCA (One Models) Shoes / IL PASSO Accessories: MIHAELA GIURA Hair stylist / Gett's Studios Make-up / Alina Brailescu Academy.

the grey photo have the credits on the foto, mean this: Designer / FLORINA IVASCU Photographer / RAFFAELE CARIOU, LUCAS LAURENT Location / MUSEE DU LOUVRE Organizator / ARTS OF FASHION Foundation USA.







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